Noah Horowitz exposes the inner workings of the contemporary art market, explaining how this unique economy came to be, how it works, and where it's headed. He takes a unique look at the globalization of the art world and the changing face of the business, offering the clearest analysis yet of how investors speculate in the market and how emerging art forms such as video and installation have been drawn into the commercial sphere.
By carefully examining these developments against the backdrop of the deflation of the contemporary art bubble in 2008, Art of the Deal is a must-read book that demystifies collecting and investing in today's art market.' - from publisher's website.
Includes appendixes, a selected bibliography, and an index.
Onsite
English
art collection,  art market,  capitalism
2011
361
9780691148328
1
monograph
Introduction
Chapter 1: Video Art
Chapter 2: Experiential Art
Chapter 3: Art Investment Funds
Conclusion
Appendix A: Record Prices for Video Art at Auction, December 2009
Appendix B: The Film and Video Collections of Tate and the Whitney Museum of American Art
Appendix C: Art Investment Fund Universe
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