'The theme of the 7th edition of Mediacity Seoul, Spell On You, proposes to imagine a vision for a new world and society in two ways. On the one hand, it will show how the recent production of new technology and social media is generating various renewals in social communication and exchange. On the other hand, it aims to reinterpret art and technology in an attempt to re-envision our future, and find alternative ways of living. The exhibition intends to highlight the notion of a "Spell" to convey active and direct modes of communication. It is hoped that "Mediacity Seoul" can bring an illuminating insight into the current dynamic shifts in contemporary art and technology. The exhibition was organized by four sub-themes, Media Theatre: Everything Will Be Alight, Thousand Spells: On Transmigration of Unknown Friends, Crosstalking: Invisible But Hello, Patterns and Cloud: Getting To Know What The World Feels.' - from organiser's website
Features 49 media artists from 20 countries. Artist statements and biographies are included, as well as photographs from the exhibition and essays by the curators. Information on the Seoul International Media Art Biennale is also provided.