'Asian Landmark: Toyota Art Project', presented by Iberia Center of Contemporary Art and Beijing CN Management Consulting Company, marks the beginning of a joint initiative between a cultural research institute and an enterprise management consulting body to construct a healthy ecology for Chinese contemporary art and corporate culture. Twenty artists of different ages have been asked to contribute works reflecting on the relation of culture to industry, based on the Toyota model. Artists' biographies are included in this catalogue.
Alternative title

Ya zhou lu biao feng tian yi shu xiang mu

Access level

Onsite

Location code EX.CHN.AST
Language

Chinese - Simplified, 

English

Publication/Creation date

2010

No of pages

221

ISBN / ISSN

Nil

No of copies

1

Content type

catalogue

Chapter headings
China: Potential Asian Landmark - XIA Jifeng, 夏季風
Convergence of Art and Commerce: What can artists learn from the Toyota Way? - JIANG Ruxiang, 姜汝祥
Asian Landmark—Toyota Art Project of Iberia and CN - SUN Jianchun, 孫健春
Asian Landmark — Toyota Art Project
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Asian Landmark — Toyota Art Project, 亞洲路標——豐田藝術項目